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Das Buch Business Storytelling 2.0  von Stephan Lendi ist im Buchhandel und auf Amazon erhältlich.

BUSINESS STORYTELLING 2.0

Presenting with Impact: Navigating the Digital Landscape Authentically

Digitalization accelerates change, bringing additional challenges, unsatisfying multitasking, and reduced attention during meetings, presentations, and lectures - in the digital meeting room, but also in person on stage.

In this context, authentic presentation skills become all the more important: from the targeted analysis of your audience, well-chosen presentation structures, and business storytelling to functional body language and adept handling of questions.

In "Business Storytelling 2.0," Stephan Lendi guides you step by step towards your performance: Rely on proven strategies to captivate your audience, overcome your own fears, provide the desired benefits, and shine with authenticity and confidence even in tough Q&A sessions.

„Storytelling means building bridges—not just between products and customers, but between companies and people. Through the art of storytelling, we create not only business relationships but also deeply rooted emotional connections.“

Stephan Lendi

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Content Overview

Chapter 1: Between Multitasking and Back-to-Back Meetings - Presenting in the Digital Age

Chapter 2: Inspiring as a Charismatic Speaker-Personalit

Chapter 3: The Power of Stories

Chapter 4: The Power of 3

Chapter 5: Structuring Presentations

Chapter 6: Who Am I Doing This For?

Chapter 7: The Power of Pause

Chapter 8: Actively Engaging Your Audience

Chapter 9: Reading, Memorizing, or Using Cards?

Chapter 10: How Many Slides Fit in One Minute?

Chapter 11: Keeping Calm - Harnessing Stage Fright as an Energy Source

Chapter 12: What to Do with Your Hands? Body Language for Compelling Speeches

Chapter 13: Look Me in the Eyes!

Chapter 14: Questions & Answers

Chapter 15: Navigating the Q&A Minefield

„A well-told story goes beyond mere transactions and embeds itself in memory. It gives a brand not just character, but a distinctive identity..“

Stephan Lendi

MARKETING MATERIALS

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